Google Analytics

Pages on this site relating to Google Analytics

Google Analytics arrives and it’s FREE!!!

Google's purchase of Urchin earlier this year had me thinking this would be an obvious fit with Adwords, to enable more comprehensive conversion tracking. The surprise is that Google are ...
(Filed in Blog, November 14th, 2005)

Non-human traffic in web analytics

I was asked recently about bots, agents and non-human traffic breakdown in web statistics. My reply reminded me how critical it is to have an in-depth understanding of web analytics ...
(Filed in Blog, September 14th, 2005)

Google tinkering with personalisation

http://labs.google.com/personalized allows you to set a profile showing your interest or lack of in various subjects, then you can min-max the search results generated in terms of their sensitivity ...
(Filed in Blog, July 3rd, 2005)