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The E-consultancy SEO Best Practice Guide is perhaps the most ambitious attempt to document search engine optimization best practice to date. It is over 200 pages of A4 detail compiled by E-consultancy author Dave Chaffey and which includes contributions from a number of SEO experts such as Edward Cowell, Rand Fiskin, Ken McGaffin, and Steve Johnston (who he?). Despite the inclusive approach that E-consultancy have taken, I still find myself at odds with some of the recommendations, which perhaps is an indication of how complex this field is. The bottom line for E-consultancy is that they have achieved something unusual in publishing what is arguably the most consistently accurate (despite my reservations) guide to SEO currently available, and definitely worth subscribing for.

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Filed in Blog, May 3rd, 2006. Leave a comment, or trackback from your own site. Follow comments via RSS

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